profits made into the business. Many times however, the capital required may exceed existing funds. Enter financial assistance from the likes of banks and other financial institutions in the form of loan or overdraft facilities to support the growth. Also consider the option of private or public listings for injection of equity to the business.
The maturity phase or plateau phase presents a unique problem to many a businessman. That is new income streams to reignite dormant business. It is at this juncture that many businesses diversify into new product and service lines or consider partnerships and joint ventures.